We combine business strategy, industry trends, and insights gleaned from subject matter experts to craft an editorial strategy that reflects your goals.
Using first-person interviews, news hooks, and data, we’ll uncover a unique angle or stance that’s worth sharing. Next, we’ll craft thoughtful, engaging journalistic-style content that frames you as a leader and expert.
Easily increase or decrease your hours, depending on what you need that month.
“Allison is a writer we turn to often for her journalistic approach to content creation, while also keeping in mind the business objectives of the assignment. She is thoughtful and crafts compelling narratives while maintaining a focus on granular project details that need to be highlighted. Her content is engaging, well-researched, and simplifies complex topics so they are accessible and engaging for a wide audience."
“I hire Allison because I trust she’ll get the work done right. She’s quick to learn and understand the problem to solve or the product to sell. She can quickly assess how to apply an established brand voice to new content. Allison does her research and doesn’t just rely on what’s in the brief. Research is part of Allison’s DNA as a former journalist, and it means she can easily draw connections to larger cultural trends.”
“After Allison’s session on copywriting for sales, we had lots of positive feedback from the participants. The session had some really great impact and they referenced it throughout their projects many times. I know they'll be taking the learnings into their next adventures, hopefully in sales roles!”